Maximising ROI in B2B digital marketing requires a strategic approach that meets the target audience's preferences, leading to data-driven and profitable results
This is a huge step for online retailers who, over the past decade, have had to split their applications into microservices, distributing their content across a cloud infrastructure from a range of third-party providers.
As the relationships between CSPs and cloud providers are deepening, CSPs need to develop a clear strategy on how they add value to customer relationships.
The idea of uprooting entire sustainability initiatives that took years to formulate and deploy is unsettling for businesses but, in truth, it doesn’t have to be so revolutionary.
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