Followed by the overwhelming and sold-out success of the previous run in Australia, the Customer Analytics, Insights and Experience Forum 2016 is anticipated to be one of the largest congregations of Customer Success thought leaders and professionals in Europe.
Held in London Marriott Hotel West India Quay from 16 – 18 February 2016, this conference will address how customer data can be effectively transformed into valuable customer insights that drive smart business decisions. Ultimately, this will increase positive customer engagement and enhance overall customer experience.
Dynamic discussions over the three days will explore leading topics such as:
- Personalization and Segmentation
- Customer Journey Mapping
- Predictive Analytics
- Real-time Analytics
- Voice of the Customers
- Single Customer View
Delegates will hear from those at the forefront of customer analytics on strategies to increase customer retention, purchase and consequently, customer lifetime value. They will also gain cutting-edge insights on how using real-time analytics and predictive analytics can transform organizations into agile ones that stay ahead of their customers.
Kirsten Kuhnert, Director, Customer Experience and Competitor Intelligence from Microsoft will be delivering her keynote address on Taking Your Customer Analytics Capabilities to the Next Level. Alongside her is a line-up of renowned customer analytics experts including:
- Barbara Cominelli, Director of Commercial and Operations, Vodafone
- Davide Cervellin, Head of EU Analytics, Ebay Inc.
- Kriti Sharma, VP, Head of Product, Real Time Big Data Analytics, Barclays
- Dan Jermyn, Head of Big Data & Innovation, Royal Bank of Scotland
- Sherif Choudhry, Managing Director (Digital and Financial Services), Accenture
- Simon Wood, UK Head of Customer Experience, TNS
“In todayโs digital world, customers are becoming more empowered, self-directing and research-driven than ever before,” said Joana Narciso, Conference Director at Clariden Global, the pre-eminent institution behind this conference. “Coupled with the proliferation of voluminous and complex customer data, this presents many opportunities and challenges for companies striving to get ahead of the competition.”
Visit the Customer Analytics, Insights and Experience Forum 2016 website to view the full agenda and speakers’ profiles.