Saranya Ganguly’s interest in B2B writing concerns sustainability, finance, and technology. The
knack for blending insights and statistics with creative flair motivates her to deliver engaging,
and impactful write-ups. She specialises in web articles, newsletters, promotional content, and
LinkedIn briefs, helping businesses articulate their brand voice and value propositions. A
master's degree holder in English and Commonwealth Literature, Saranya enjoys reading in her free time. When not writing, she dabbles in photography and fine art.