Michael Segal is director of solutions marketing at NetScout
As Area Vice President Strategy at NETSCOUT, Michael is responsible for developing and executing strategic and content marketing plans. As part of an agile marketing organisation these activities include situation analysis, differentiation, positioning, messaging, content creation and continuous improvement based on the feedback loop from the paid, earned, shared, and owned (PESO) channels metrics. Michael's technical areas of expertise include SaaS/Cloud, virtualization, Mobile IP, security, IP networking, Wi-Fi/wireless, VoIP and remote access. Michael holds patents in areas of networking and wireless mobility.